“31 DAYS Towards Breast Cancer Prevention”

See Post Archives for more information about our campaign!

When MBCC held it’s first rally to end the epidemic of breast cancer in 1991, we challenged the notion that breast cancer was an inevitable disease.  Thousands of women, men and children marched in support of CHANGE towards an end of the disease – one that was affecting too many of them.  For twenty years, MBCC has continued to advocate for research dedicated towards primary prevention of breast cancer, for policies that remove breast carcinogens from our products, and against corporations that unjustly profit from the disease.

While MBCC stayed the course, dedicated to prevention breast cancer, the priorities of the movement overall changed.

“Awareness” became the presiding breast cancer message — and more and more, the pink ribbon became the darling of cause-marketing.   The pink ribbon has been displayed on everything from buckets of fried chicken to cosmetic products and jewelry.  Many products that display the pink ribbon also contain toxic chemicals that may contribute to breast cancer, and/or come from companies who contribute very little, if any, funding from those products towards efforts against breast cancer at all.

The idea that we can “shop for a cure” took hold and the well-intentioned public was lead to believe that buying a tube of lipstick would contribute towards the fight against breast cancer.

After billions of dollars have been raised for breast cancer “awareness” through Breast Cancer Awareness Month, pink ribbon cause-marketing and other means, we’re still faced with an epidemic of breast cancer, with more than 1 in 8 women risking a diagnosis, and the challenges and fear it wreaks within the families and circles of friends affected.

NOW IS THE TIME TO CHANGE THE COURSE!

For 20 years, MBCC has taken ACTION towards prevention.  This October, we’re asking you to join our 31 Days Towards Breast Cancer Prevention campaign as we shift the emphasis from awareness towards prevention.

Below, please find our daily postings!

What we’ll be featuring:

Helpful Tips Mondays, Research Tuesdays, Action Wednesdays, From the Director’s Desk Thursdays, Blogger Fridays and more!

Where can you get this this information?

- Daily updates on our website, www.mbcc.org/31days,

- Daily posts on Facebook (Massachusetts Breast Cancer Coalition) and Twitter (@mbccprevention)

- Weekly E-Newsletters – sign up in the right hand column of this page

- And, a mailed 31 Days Towards Breast Cancer Prevention Newsletter to supporters of our campaign.  
Make your donation by September 30th to be acknowledged in this newsletter.

Click on a post below to read or CLICK HERE to view all posts at the same time!

Sunday	Monday	Tuesday	Wednesday	Thursday	Friday	Saturday
						1 Welcome to 31 Days!
2 Men with Breast Cancer?	3 Reduce Exposure in the Shower	4 Eat Fresh, Reduce BPA!	5 Raise a Stink!	6 Presumed Innocence Harmful	7 The Smell of Phthalates	8 Spa at Home
9 Health and Wellness Expo	10 Pesticide Alternatives	11 BPA: Brief Summary	12 Federal Action – BPA	13 Pharmaceuticals in Products?	14 It’s Complicated	15 Unscented, Not Fragrance-Free
16 Cape Cod Wellness	17 Plastics Guide	18 Mammary Carcinogen Database	19 P&G: Remove Mammary Toxins	20 Breast Cancer Advocates and Pink	21 Changing the Conversation	22 Sales Receipts
23 Cape Cod Health and Wellness	24 Cling Wrap Alternatives	25 A New…Voice	26 Video Action – Safer Alternatives	27 Early Detection Is Not Prevention	28 Mammograms Aren’t Answer	29 Cleaning with Bubbles?
30	31 Prevention Continues